Creativity

New media fosters creativity by allowing consumers to come up with new ideas.  Many start-up companies allow the consumers of their newly-made product to come up with ideas for their products while they wait on the side to oversee mass appeal.  For example, after realizing that their photo-sharing feature was more popular than their game, the founders of Flickr scrapped the game and created Flickr the way it is now.  According to Claire Miller's NYT article, "Twitter Serves Up Ideas From Its Followers," the founders of Twitter incorporated many of its features through consumer ideas and feedback.  Examples include the hashtag "#" symbol to mark conversation topics and the "@" symbol to refer to other users.  The sharing and suggestion of ideas have been more popular through the use of new media, thereby allowing more creativity.